Transitioning to Value-Added Products´ expert team assisted 36 willing farmers to analyze new value-added product potential, develop marketing plans, implement production systems and successfully market products. Unlike previous “survey” classes which largely failed to launch products, this intensive program maximized success potential through education, technical production assistance, planning expertise and market development assistance. One dozen pre-screened participants from each industry sector attended a daylong workshop covering project parameters. Each producer used the templates presented, based on existing lessons from proven farm management courses, to develop an enterprise analysis and business plan for a product of their choice. The project´s final measurable result: successful production and marketing of value-added products by 18 producers. Site visits documented progress twice during the summer of 2008. Collaborators utilized team strategies to provide technical assistance to the farmers transitioning their agricultural enterprises to a new level.
Number of Participants: 36
There are no promotional materials available for this project.
There are no educational materials available for this project.
REPORTS & EVALUATIONS
There are no reports or evaluations available for this project.