Completed Project Report


Management and Communication Strategies for Transitioning Agricultural Land

  • Award Amount: $32,192
  • Regional Center: North Central Extension Risk Management Education Center
  • Grant Program: 2023 Education Projects
  • Project Director: Jim Jansen
  • Email: jjansen4@unl.edu
  • Organization: University of Nebraska-Lincoln

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Project Overview

This project addressed management and communication strategies necessary for operations to sustain the financial, human, and legal risks of leasing or transferring agricultural land. Specifically, measurable educational outcomes achieved by this project help participants address strategic decision-making by analysis of financial forces impacting their land, understanding proper communication strategies for succession, and evaluating legal concepts to better facilitate operation transitions or equitable lease arrangements. Participants improved their management and communication strategies for transitioning agricultural land to the next generation. 

The intended audience for this project included beginning, retiring, transitioning, and women producers and allied agribusiness professionals across Nebraska. Engagement and outreach for this project were delivered through 17 strategically located in-person/hybrid meetings of approximately three hours in length, reaching 279 participants. Two additional sessions were delivered virtually, focusing on Nebraska's western and eastern regions. The two virtual meetings reached 130 participants. The project reached 409 participants across in-person and virtual outreach engagement efforts. Archived programs were made accessible through the Center for Agricultural Profitability's website at the University of Nebraska-Lincoln. The website and virtual resources remain open to the general public. Program participants may also refer back to these resources as a reference.   

Results achieved by participating in this outreach included: 57% enhanced financial risk management decisions involving economic forces influencing operations, land resources, cash rents, and lease arrangements; 73% implemented proper communication approaches or techniques involving family and business relationships; 45% advanced effective strategies for operation succession or transition to the next generation of farmers or ranchers; and 61% developed strategic decision-making skills on legal issues surrounding leases and contracts to ensure operational viability and longevity. Participants in the meeting series consistently provided positive feedback about workshops and highlighted the instructors' distinctive teaching styles, showcasing the program's effectiveness and engagement. The curriculum provided an exceptional learning opportunity for those participating. 


Number of Participants: 409

Outcomes

Project Steps

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EDUCATIONAL MATERIALS

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DELIVERY AREA

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