Project Overview
The Food Business Central Online Course was created to equip
food entrepreneurs with knowledge and strategy to launch a successful
farm-raised or home-based food business in Ohio. The target audience included small
or beginning farmers with value-added opportunities for crops grown or
livestock raised on their farms. The course was also promoted to people who
utilize agricultural products that farmers are producing to make and sell
value-added foods.
This project supported the development of an asynchronous, ten-module
course featuring video lessons addressing legal and financial risk with food
businesses. Over 7 months, a total of 66
people completed a portion of the course, spending a median time of 6.5 hours and
completing an average of 2 course modules. An additional 10 participants
completed all required course modules and submitted “My Food Business Acton
Plans” with their next steps to start or expand a food business. Because the
videos were accessible through public views on YouTube, these 17 videos also received
513 views from non-course participants.
Though overall course participation and completion was lower
than anticipated, 100% of those who completed the course indicated an increase
in knowledge and understanding of business entities and liability insurance,
best practices for food safety, and legal compliance. 100% of participants indicated
they are very likely to develop a business plan based on the initial action
plan they developed throughout the course. 86% of the participants indicated
they are very likely to start a food business, and all of those with current
businesses were very likely to continue or expand their food business. Participants
who completed the course sell or will sell cottage food items (like baked goods),
produce, and eggs.
Number of Participants: 76
PROMOTIONAL MATERIALS
There are no promotional materials available for this project.
EDUCATIONAL MATERIALS
There are no educational materials available for this project.
REPORTS & EVALUATIONS
There are no reports or evaluations available for this project.