Completed Project Report


Managing risks associated with new technology adoption by specialty crop growers

  • Award Amount: $49,986
  • Regional Center: Southern Extension Risk Management Education Center
  • Grant Program: 2018 Education Projects
  • Project Director: Tara Wade
  • Email: tara.wade@ufl.edu
  • Organization: University of Florida Board of Trustees

Extension RME Regional Centers
Extension Risk Management Education Region Map

Project Overview

Growers face difficult choices when adopting new technologies or making adjustments to existing technologies. When assessing the risks they must account for the full suite of costs and benefits associated with technology use. This project informed growers of advances in precision agriculture, irrigation systems, and bed management and provided tools to improve growers’ skills to evaluate and manage financial risks involved in technology use. The project also highlighted positive environmental externalities associated with these technologies, allowing producers to better manage legal risks associated with environmental regulations. The target audiences were citrus and vegetable growers. The program included three workshops and farm-field days. Growers can assess risk factors related to adoption of new technologies (capital expenditures, sunk costs, cost of expertise/outsourcing, limited resale potential, economies of scale, and effect on production inputs), production (weather variability and disease pressure), and markets (changes in input and commodity prices), among others. We had 102 participants; 68% indicated they are likely to adopt the technologies presented, 56% indicated that financial considerations were very influential in their decision to adopt new technologies, and 93% said they were satisfied with program. The programs were recorded and featured in the media. Program documents can be found on https://swfrec.ifas.ufl.edu/programs/nat-res-econ.

Number of Participants: 102

Results

Project Steps

PROMOTIONAL MATERIALS

There are no promotional materials available for this project.

EDUCATIONAL MATERIALS

There are no educational materials available for this project.

REPORTS & EVALUATIONS

There are no reports or evaluations available for this project.

DELIVERY AREA

DESCRIBE ANY UNEXPECTED RESULTS OF THE PROJECT:

HOW WOULD YOU IMPROVE THE PROJECT IF YOU WERE TO DO IT AGAIN?

WHAT WERE THE KEYS TO SUCCESS FOR YOUR PARTICIPANTS?

INDIVIDUAL STORIES / EXAMPLES OF SUCCESS / QUOTES